Identity

Brian Wilson Law — Law Simplified. Brian Wilson Law provides real estate and business legal services to individuals and small businesses across Ottawa. With over 20 years of experience, the firm emphasizes clarity, approachability, and trusted guidance. Oath developed a clean, professional identity — including logo, stationery, and business cards — and a WordPress website focused on user needs. The site clearly outlines services, explains processes step-by-step, provides transparent cost…

Holy Roller Apparel — A Cannabis Apparel & Provisions Co. HRA brings a new vibe to the canna lifestyle through short run apparel & goods for the masses. A bootstrap endeavour rolling into 2026 with headwear, kingsize rolling papers, glass tips & good vibes.

Animalitos — For Good Boys & Girls! Animalitos is a vibrant CBD brand for pets, offering tinctures, dog biscuits, nose-and-paw balm, and horse treats. Designed for dogs, cats, and horses alike, the line brings a playful approach to everyday pet wellness. Oath led the complete identity, illustration, and packaging design, developing a bright and cohesive visual system that carries across every product. Bold graphics and fun illustrated elements create a…

MOTA Magnum — For Very Experienced Users Only. MOTA Magnum is a high-potency THC distillate line created specifically for very experienced consumers seeking intensified formulations. The series includes a 10,000mg tincture and a 1,000mg edible, designed for users requiring significantly higher dosage options. Oath developed the packaging design to clearly differentiate Magnum from the core MOTA line while maintaining brand consistency. The system mirrors the established MOTA tincture aesthetic but…

OBSCO — The Ottawa Beauty Supply Co. The One Stop Beauty Supply Shop! A professional beauty, barber, and esthetics supplier serving the industry for over 85 years, OBSCO transitioned from a traditional retail model to an online-only business to stay competitive and expand across Canada. Oath developed the brand identity and led the company’s digital transformation, including a fully integrated WordPress ecommerce platform, while continuing to support content, email marketing,…

MOTA Sleep Tinctures & Capsules — Sleep Easy. The Sleep Series is a targeted line of nighttime wellness formulas designed to support deeper, more restorative sleep. The collection includes both tinctures and capsules, available in three distinct formulations. Each product combines organic botanicals and melatonin with either CBD isolate or THC indica-based oil, formulated to help users fall asleep faster and achieve longer, more restful sleep. Oath developed the visual…

BC Trees — Grown with Integrity, Extracted with Pride. Consumers are introduced to true organic cannabis growing methods by BC Trees. Solvent free CO2 processing containing 100% organic cannabis oil in raw uncut form. Oath was asked to rebrand and update the company’s identity along with creative writing & packaging for their cartridges, vape pens, tinctures and topical products.  

ROOM 920 — Tread Lightly. Room 920 offers a curated range of psilocybin products designed to meet users wherever they are in their journey. The lineup includes chocolate bars, capsules, drink mixes, and cotton candy — all crafted with customizable dosing to accommodate different experience levels. Oath created the brand identity and packaging design, developing a cohesive visual language across all formats. The chocolate bar collection introduces four flavours, four…

MOTA Cubes is a premium series of THC and CBD infused chocolate bars designed to elevate the edible experience. The line features a variety of flavours, with varying THC (MOTA Black) or CBD (MOTA White) dosages per bar to suit different preferences and experience levels. Oath developed an integrated packaging design for the series, ensuring each flavour and formulation reflects the brand while standing out individually. Prominent metallic foil printing…